Strive, Inc. points to a revival for BTC treasury companies. Recently, the ASST common stock received a ‘buy’ rating from TD Cowen analyst Lance Vitanza. 

Strive, Inc. (Nasdaq:ASST), one of the leading BTC treasury companies, is pointing to a revival of interest in treasury company stocks. Attention to Strive increased after the latest addition of 113 BTC to its treasury. 

The main source of interest was the ASST common stock and its potential for a significant recovery. ASST traded at $10.57, after a recent short-term recovery. The DAT company stock is down from a peak of over $260 in the summer of 2025, when treasury companies got a significant boost and were still a novelty. 

ASST also rallied following a temporary relief for the stock market, while awaiting its own recovery. Strive expects to release its Q1 report on May 15, giving more clarity on the effect of its treasury.

Strive seen as capable of a market recovery

Despite the long-term drawdown caused by the BTC bear market, ASST is seen as capable of a breakout. Recently, TD Cowen analyst Lance Vitanza gave a cautious ‘buy’ recommendation for ASST, with a price target of $26. 

Strive is a Bitcoin playbook company, using raises and preferred stock to build up its treasury. As of April 2026, Strive held 13,741 BTC, with an unknown average price. A recovery of ASST may boost the ability of Strive to add more BTC. Traditionally, Strive uses OTC deals to source BTC, though its fundraising is public. 

Another boost to Strive is the recent filing by Fidelity for a large-scale beneficial ownership of ASST shares. In a 13G filing, FMR LLC revealed it expanded its share to 12.1% of the total ASST supply. The high share of ownership may mean trust on the side of Fidelity, which has supported other digital asset projects. Currently, ASST has a relatively low short open interest, so Fidelity’s buying is not seen as a backing for an eventual short position. 

The activity and hype around Strive, a top 10 BTC treasury company, may revive the sector and increase interest in ASST shares. 

Strive aims to expand the role of SATA

Strive has recently attempted to expand the role of its SATA preferred shares. SATA is the second most actively traded preferred stock from a DAT company after Strategy’s STRC. 

For now, SATA has only $17M in monthly volumes, but Strive aims for a more predictable price range. SATA is mostly attractive for its 13.03% effective annualized yield. 

As Cryptopolitan reported earlier, Strive has improved its balance and retired most of its debt. The company has completed the merger with Semler Scientific and may expand its appeal to investors for both ASST and SATA.

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